SHANGHAI--(BUSINESS WIRE)--
Axalta Coating Systems (NYSE: AXTA), a leading global supplier of liquid
and powder coatings, announced today that China’s prominent freight and
transportation operator Hoau Group has appointed Axalta as the exclusive
supplier for its corporate rebranding program to re-paint Hoau’s fleet
of heavy duty trucks. Axalta’s Nason® refinish systems will
be used to re-spray Hoau Group trucks.
As a pioneer in the Chinese freight transportation industry, Hoau Group
has recently unveiled its new corporate image. Founded in 1995, Hoau
Group is a leading freight and transportation company in China. Hoau has
54 transit hubs and 1,500 commercial networks in over 600 cities across
China.
After several rounds of testing, Hoau chose Axalta’s Nason refinish
systems to re-spray all its trucks with its new brand image. Hoau will
spray it trucks with its Axalta’s Nason Bus Surfacer and Top Coat
products, which provide vivid colors, fast drying performance and
excellent durability. Nason’s superior quality and fast-drying
performance are designed to waste during the application process,
providing a cost-effective and sustainable solution while using less
paint.
“We are impressed by Axalta’s expertise in the coatings industry, its
customer-focused spirit and its high quality products,” Baohui Zhou,
Director of Engineering Department at Hoau Group said. “The corporate
branding on Hoau’s trucks is our calling card when they are on the road
and serving our customers. We wanted a coating finish that could provide
colors that would bring out the spirit and value of our brand on our
trucks. We are convinced that Axalta can meet our branding requirements
while giving us the exceptional durability our trucks need to withstand
all types of weather conditions.”
Axalta’s Nason family of products has established a reputation as a
fast, versatile and cost effective solution for commercial vehicle
repairs and overall re-sprays. With its superior anti-corrosive
properties, exceptional durability, excellent operability, rich color
offerings, and overall appealing appearance, Nason refinish solutions
are designed for transportation vehicles that need to meet continuous
road-warrior challenges.
“This win with Hoau Group will help accelerate Axalta’s penetration of
the commercial vehicle market in China,” said Luke Lu, Vice President of
Axalta and President of its China operations. “We are confident that
Axalta’s Nason refinish solutions meet rigorous customer requirements as
well as key international and national standards. Axalta’s coating
systems are engineered to enable logistics and transportation companies
to enjoy excellent performance, superior productivity, as well as
cost-efficiencies, and enable them to play a role in protecting the
environment through the use of sustainable solutions.”
Axalta companies have been doing business in China since 1984. This
wealth of institutional knowledge has helped Axalta maintain its
leadership role for developing cutting edge coating products. In
addition to the recently opened Jiading waterborne coatings facility,
Axalta operates an adjacent plant in Jiading and a plant in Changchun,
six powder coating operations in collaboration with a joint venture
partner, four refinish training centers and, in Shanghai, a Global Color
Lab and Asia Pacific Innovation Center to support R&D and its Asia
Pacific regional headquarters. Axalta’s multiple resources in China work
together to support the sustained, long-term growth of China’s
automotive, commercial vehicle and industrial sectors that use Axalta
coatings.
About Hoau Group
Founded in 1995 in Guangzhou, Hoau Group was previously known as Hoau
Logistics Group. It is a leading logistic company in China with AAAAA
qualification. In 2015, Hoau has 54 transit centers and 1,500 commercial
networks in over 600 cities across China.
About Axalta
Axalta is a leading global company focused solely on coatings and
providing customers with innovative, colorful, beautiful and sustainable
solutions. From light OEM vehicles, commercial vehicles and refinish
applications to electric motors, buildings and pipelines, our coatings
are designed to prevent corrosion, increase productivity and enable the
materials we coat to last longer. With more than 145 years of experience
in the coatings industry, the 12,000 Axalta employees continue to find
ways to serve our more than 120,000 customers in 130 countries better
every day with the finest coatings, application systems and technology.
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Source: Axalta Coating Systems