Sessions Focus on Issues Relevant to Today’s Collision Repair
Professionals
GLEN MILLS, Pa.--(BUSINESS WIRE)--
Experts from Axalta
Coating Systems (NYSE: AXTA), a leading global supplier of liquid
and powder coatings, will speak at the annual Specialty Equipment Market
Association (SEMA) tradeshow on November 1-4, 2016 at the Las Vegas
Convention Center (LVCC), in Las Vegas, Nevada. Both presentations are
part of the Society of Collision Repair Specialists’ (SCRS) Repairer
Driven Education series (RDE). The RDE series features courses that are
individually selected or crafted by SCRS and specifically focused on
issues relevant to collision repair professionals operating in today’s
marketplace.
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On Wednesday, November 2 from 9:30 - 11:30 a.m. in the LVCC Upper North Hall, N241, Steve Trapp, Axalta's Services Manager-North America will present, Selling and Marketing in an Increasingly Competitive Marketplace. (Photo: Axalta)
On Wednesday, November 2, 2016 from 9:30-11:30 a.m. in the LVCC Upper
North Hall, N241, Steve Trapp, Axalta Services Manager-North America
will present Selling
and Marketing in an Increasingly Competitive Marketplace. The
session will review the modern definition of marketing in the collision
repair industry and discuss established marketing methods that attract
customers by business segment. Trapp will also share tips on how to
effectively sell to customers and review a comprehensive marketing
strategy that includes tactics to attract additional traffic to repair
centers.
Patrice Marcil, Axalta Learning and Development Director-North America
will present Managing
Collision Centers Technical Training Needs of Today and Tomorrow
on Friday, November 4, 2016 from 9:30-11:30 a.m. in the LVCC Upper North
Hall, N237. The session will explore modern technical resources for
collision repair centers that include eLearning modules, virtual
classrooms and blended learning. Marcil will explain the value of these
programs and how they maintain a high level of technical competency and
efficiency at body shops, while addressing challenges like cost, time,
and travel constraints.
To stay up-to-date on all of Axalta’s events at SEMA, visit axalta.us/SEMA2016.
About Axalta Coating Systems – Celebrating 150 Years in the Coatings
Industry
Axalta is a leading global company focused solely on coatings and
providing customers with innovative, colorful, beautiful and sustainable
solutions. From light OEM vehicles, commercial vehicles and refinish
applications to electric motors, buildings and pipelines, our coatings
are designed to prevent corrosion, increase productivity and enable the
materials we coat to last longer. With 150 years of experience in the
coatings industry, the approximately 12,800 people of Axalta continue to
find ways to serve our more than 100,000 customers in 130 countries
better every day with the finest coatings, application systems and
technology. For more information visit axaltacoatingsystems.com
and follow us @axalta on Twitter and on LinkedIn.
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Source: Axalta Coating Systems