NASCAR Legend Jeff Gordon Addresses More Than 600 Participants
TLALNEPANTLA, Mexico--(BUSINESS WIRE)--
Axalta Coating Systems (NYSE: AXTA), a leading global provider of liquid
and powder coatings, concluded its annual Latin America regional
distributor convention in Cancún, México with more than 600 attendees
participating in business presentations and strategic planning meetings.
The five-day event offered opportunities for distributors and other
customers to hear from Axalta management about the latest global
developments from investments in new facilities and R&D capabilities to
acquisitions and new products.
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NASCAR legend Jeff Gordon addresses Axalta Latin America distributors convention. (Photo: Axalta)
“This event is a unique opportunity to come together with our
distribution partners and customers from across the Latin America region
to celebrate our business achievements over the past year, while also
discussing new growth opportunities for the future,” explained Axalta
Chairman and CEO Charlie Shaver who delivered the keynote address at the
conference on Thursday. “Across the breadth of the region, the
relationships that we have with distributors and end customers are the
key to our mutual success. The business reviews and planning sessions
provide all of us with a superb opportunity to learn from each other and
build on the accomplishments of the previous year.”
“We Paint Winners,” Axalta’s automotive racing slogan, and “Think Big”
provided the theme and backdrop of the conference. The close ties
between the performance of the company’s coatings and success on the
racetrack were underscored by remarks delivered by Jeff Gordon. Retired
after 23 racing the Axalta sponsored No. 24 Team Chevy and now a
consultant to Axalta, Gordon spoke to the group about the importance of
combining latest generation technology, great planning and flawless
execution in order to win on and off the track.
“This year’s conference also coincides with Axalta’s 150th
anniversary and was a terrific opportunity to foster relationships
across the region among our business partners and all of us at Axalta,”
explained Jorge Cossio, President of Axalta’s Latin America region.
“With new capacity and product introductions we’re poised to maintain
our regional leadership positions in key segments, including the
refinish aftermarket, fleets and commercial vehicles, while generating
new growth opportunities in all our strategic markets. Participants were
particularly excited to learn about our new mobile customer training
program which brings directly to refinish technicians the latest ideas
and tools for optimizing the use of our refinish brands.”
Axalta customers attending the convention were drawn from across the
company’s end-markets which include light and commercial vehicle
manufacturers, refinish body shops and a wide range of industrial
applications. Workshops focused on business strategies to improve
customers’ productivity, reviews of new products and customer support
from Axalta, and an update on the company’s latest capital projects in
the region which include new resin capacity in Mexico announced in April
and a soon to open new manufacturing center in Argentina.
Participants at the meeting came from Argentina, Brazil, Colombia,
Chile, Guatemala, México, Paraguay, Perú, Uruguay and Venezuela.
About Axalta Coating Systems – Celebrating 150 Years in the Coatings
Industry
Axalta is a leading global company focused solely on coatings and
providing customers with innovative, colorful, beautiful and sustainable
solutions. From light OEM vehicles, commercial vehicles and refinish
applications to electric motors, buildings and pipelines, our coatings
are designed to prevent corrosion, increase productivity and enable the
materials we coat to last longer. With 150 years of experience in the
coatings industry, the 12,800 people of Axalta continue to find ways to
better serve our more than 100,000 customers in 130 countries every day
with the finest coatings, application systems and technology. For more
information, visit axaltacoatingsystems.com
and follow us on Twitter @axalta and on LinkedIn.
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Source: Axalta Coating Systems